Hello, I'm Sukriti

I like making things make sense.

I design products and experiences for people while meeting business needs and adding a little bit of niceness to the world :)

I have worked across domains in Edtech, Energy, E-commerce, Enterprise SaaS for legal, cloud telephony and ESG management, helped set up a design learning space and built learning experiences and courses, and much more!

What I can help you with...

Product Design

From a deep understanding of the users, businesses, and the ecosystems they operate in, I craft efficient, behaviorally-informed joyful experiences that drive tangible business results.

Web Design

I design beautiful, functional websites with a strong content strategy and business insight to help you achieve your goals and elevate your brand.

UX Research and Strategy

I help businesses transform their products through user research, product strategy, content design, and usability insights.

I also build responsive Webflow and Framer webites, develop learning content and craft design learning experiences, run cross-disciplinary solutioning workshops, and take on ambiguous roles that require strategic, creative and organised thinking to ‘make things make sense’ and build impactful products!

Why we’d work well together...

I find work I care about and get obsessive about doing it well.

I care deeply about the impact good design can make on the daily lives of anyone interacting with it and find it important to use my time and skills to ensure I do my best to create a difference (to people and for businesses).

I love conversations and feedback.

My favorite part about being a product designer is the ability to work and learn from basically everyone- my work isn’t limited to screens and flows, nor is my curiosity to grow in all directions :)

I am at my best when my brain has puzzles to solve and new spaces to understand.

My work starts from the intent of understanding your context, unlearning assumptions, and seeing restraints as puzzles.

Other than work you’ll find me, reading a lot and updating some on Goodreads, cooking, eating and sporadically posting about it on @lichieats, traveling, looking for forests to lie down in and waterfalls to listen to, talking to or about my dog, coming up with theories about how people work the way they work and being mind-blown by the complex social and cultural structures we exist in.

Ready to build great experiences together?

I’m always looking for people to work with, talk to, and build cool stuff with. Drop me a line or book a free call if you have a project or idea we can work on or just want to make new friends!